LYBETHRAS Swimwear was founded in 2007 by Luciana Martinez. Luciana whom most of us call, Lu, is the designer, founder, and CEO of the Lybethras swimwear based in Porto Alegre, Brazil. Lu’s passion for designing clothing started at an early age of six years old when she began sewing clothing for her dolls. As you grew, she continued this passion by making clothing for her friends and family.
By the time Lu was 19, she knew that designing clothing was her calling, so she decided to hire her seamstress and open up shop! Having lived in Brasil, Lu was exposed to the swimwear industry, but she felt that many of the bikinis were too simple for her liking. Her next goal then became to make bikinis that emphasized a point of unique difference. Luciana had the sincere desired then, and still does today, to craft beautiful, unique, and high-quality Brazilian swimwear that will set her customers apart from the mass marketed and over produced bikinis within the industry. Thus, Lybethras was founded.
Lybethras means ‘source of muses’ in Latin. Our muses are looking for comfort, functionality, innovation, and style. Lybethras bikinis and one piece swimsuits are made from high quality and sustainable materials to increase the longevity of your swimwear. However, the fabric is incredibly soft to the touch, allowing for a flawless, luxurious and refined fit of each piece.
They often feature distinctive detailing in the top straps or center bust that makes them stand out among other fashion swimsuits. Exclusive accessories designed by Luciana make the difference in each piece. Whether it be elaborate embroidery, glamorous gems, or simple gold rings, the handmade feel of each detail adds the perfect finishing touch to each swimsuit.
Her focus is to create swimwear for all body types to allow everyone to feel beautiful and confident. All of her bikini tops and bottoms are also sold separately to let you create your ideal combination. The Lybethras collection offers plunging necklines, nature-inspired prints, perfect construction, and bold colors. Miracle one piece and tops and one piece that don’t tie on the neck with an exclusive accessory that makes a difference and supports your all bust sizes. Full range of cover-ups for all the women and girls in your family, with beautiful dresses, rompers, cover-ups that compliment the bikinis collections.
Since its inception, Lybethras has made a splash in the swimsuit industry, we have even appeared within the infamous Sports Illustrated Swimsuit Edition for eight consecutive years showcasing our innovative, beach couture.
Today, Lybethras produces bikinis for women in 26 countries and has been worn by many celebrities like Jennifer Anniston, Paris Hilton, Michelle Rodriguez, Jodie Foster and many others. All of our swimwear is proudly hand made in Brasil with all Brazilian made materials.
The 2017 collection has just been released! This collection exemplifies the luxury detailing and sophisticated designs. Check back soon to see our new product line.
Miami Swim Week 2018/’19